Jaguar Land Rover

After 11 years of engagement with Scotiabank, Jaguar Land Rover sent out an RFP to select their next exclusive automotive financing partner. I collaborated with my designer on this project's storyboarding, imagery and audio sourcing, and graphic design phases, acting as the project's creative director and lead. Artful visual transitions and sophisticated animation were leveraged to highlight the bank's historical affiliation, modern consumer habits, technology-driven investment, and robust tool offerings. The pitch not only landed an extended partnership long-term, but the video stood out above the competitors, who mainly relied on Powerpoint.